{"product_id":"haines-steven-the-product-managers-survival-guide-second-edition-everything-you-need-to-know-to-succeed-as-a-product-manager","title":"The Product Manager's Survival Guide, Second Edition: Everything You Need to Know to Succeed as a Product Manager","description":"\u003cp\u003eAdvance in your product management career and create innovative products that customers love! \n\nRegardless of industry or sector, to compete in today's business world, product managers must understand how their customer's preferences change, how technology evolves, and how to anticipate what competitors might do. You need a reliable resource that provides timely guidance and practical tools to help you compete. With new content and expert advice, this updated edition of The Product Manager's Survival Guide brings you fully up to date on what you need to succeed as a product manager. \n\nFor your professional future, you'll learn it's not the development technique that will help you get ahead, it's how you think like a strategically minded business person. Your continuous learning starts with your product management acumen assessment, and takes root, when you develop your own professional development strategy. As you continue your career journey, you'll be able to become a member of the exclusive product management professional community (for readers of this book) at www.sequentlearning.com\/community.\n The Product Manager's Survival Guide, Second Edition features brand new material, including: \n\n¿ A product management acumen assessment (https:\/\/survey.sequentlearning.com\/s3\/PMAcumen)\n¿ Action planning ideas at the end of each chapter \n¿ Techniques to earn empowerment\n¿ Tools to develop product strategies and roadmaps\n¿ Methods to deploy and release products\n¿ Metrics to assess product performance \n\nSimple and easy to understand, this invaluable guide will help you bring your company into the digital age and continue to evolve with changing times. \n\u0026gt;\u003c\/p\u003e\u003ctable style=\"border-collapse: collapse; border: none;\"\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eEAN:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e9781260135237\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eFarbverschnitt:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eGenerell werden die Bücher ohne Farbverschnitt geliefert, auch wenn die Abbildungen einen Farbverschnitt zeigen.\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eAuflage:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e2. Auflage, 19002\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eErscheinungsjahr:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e05.07.2019\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eProduktform:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eLeinen, Gebunden\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eAutoren:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eHaines, Steven\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eAuflage\/Ausgabe:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e2. Auflage\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eThemenüberschrift:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eBUSINESS \u0026amp; ECONOMICS \/ Total Quality Management~BUSINESS \u0026amp; ECONOMICS \/ Industries \/ Manufacturing~BUSINESS \u0026amp; ECONOMICS \/ Production \u0026amp; Operations Management\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eKeyword:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e\n\u003cp class=\"MsoNoSpacing\"\u003eProduct management, product strategy, leadership, productdevelopment, agile product development, entrepreneur, digital products,industry, manufacturing, startup, lean enterprise, product process\u003c\/p\u003e\n\u003cp class=\"MsoNoSpacing\"\u003e\u003co:p\u003e\u003c\/o:p\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eFachschema:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eBeruf \/ Karriere~Karriere~Absatz \/ Marketing~Marketing~Vermarktung~Management \/ TQM~Qualitätsmanagement \/ TQM~Total Quality Management~TQM - Total Quality Management ~Qualitätssicherung~Sicherung \/ Qualitätssicherung~Management \/ Projektmanagement~Projektmanagement - Projektmarketing~F u. E (Forschung und Entwicklung)~Business \/ Management~Management~Produktionsmanagement\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eFachkategorie:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eQualitätssicherung (QS) und Total Quality Management (TQM)~Fertigungsindustrie~Projektmanagement~Management: Forschung und Entwicklung (F\u0026amp;E)~Business process \/ operations management, Management: Produktion und Qualitätskontrolle\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eImprint-Titels:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eMcGraw-Hill Education\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eText Sprache:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eeng\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eSeitenanzahl:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eVI, 277\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eVerlag:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eMcGraw-Hill Education Ltd\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eLänge:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e236 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eBreite:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e156 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eHöhe:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e33 mm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eGewicht:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003e473 gr\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border: none;\"\u003e\n\u003ctd style=\"border: none; width: 30%;\"\u003eGenre:\u003c\/td\u003e\n\u003ctd style=\"border: none;\"\u003eImporte\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/table\u003e","brand":"Haines, Steven","offers":[{"title":"Default Title","offer_id":50665886581062,"sku":"1258904","price":23.65,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0852\/3081\/3510\/files\/B00000001167967.jpg?v=1732040282","url":"https:\/\/www.averdo.com\/en\/products\/haines-steven-the-product-managers-survival-guide-second-edition-everything-you-need-to-know-to-succeed-as-a-product-manager","provider":"Averdo","version":"1.0","type":"link"}